[     Business case listing ](/recycling-success-stories "  Business case listing")



 

 

 

---

## Pringles

**Pringles & CIRCPACK: we make your packaging recyclable!**  
  
We are very proud to have supported[ Kellanova](https://www.linkedin.com/company/82384086/admin/feed/posts/#) in **making their Pringles can recyclable**!

Creating a recyclable packaging starts with a deep understanding of all steps in the recycling process: **collection, sorting & reprocessing**.  
  
Our support to Pringles kicked off by running **operational sorting tests** with their packaging. As the can was composed of different materials, the results gave **great insights** into the way these behaved **in the real world**.   
  
In addition we were able to share our **knowledge on the recycling infrastructure** around the globe and on the **surrounding environment**: Legislation, Extended Producer Responsibility organisations, sector organisations and reprocessors.   
  
Based on all this, we handed Pringles sufficient **insights** into the challenges their iconic packaging faced, and how to potentially solve them. Since then, Kellanova has shown great **dedication and commitment** to create **a recyclable packaging format** in which they have now **succeeded**!  
  
Well done Pringles, well done Kellanova!   
Thank you for this great collaboration. 🚀 🤝

---



 

 

 



 

 

   ![](/sites/g/files/dvc4656/files/styles/media/public/image/2024/01/20200312_135729.jpg.webp?itok=LnLIMB6r)   





 

 





*The insights from working with circpack**©* *has offered a toolbox to approach waste management companies to start recycling the current can, which we are doing actively with great success in the UK.*

**Filip Van Hulle**  
*EU R&D technical packaging manager   
on the Pringles brand since 2008*